New Tooth Whitening Smoking Cessation Aid
All of you smokers out there listen up. No, I’m not going to lecture you. You already know that smoking is horrible for your health. But, if you’re serious about quitting and are considering using gum to do it, then you’ll want to pay attention. Nicorette®, one of the more popular stop smoking gums has developed a product called White Ice Mint, which purports to be the first stop smoking aid to have the ability to whiten teeth.
According to the makers of this product, GlaxoSmithKline:
A new survey found half (49 percent) of smokers surveyed say the yellowing of their teeth strongly contributes to their decision to quit smoking.(2) Further, younger smokers (68 percent) under the age of 35 are especially concerned about the effects of smoking on their teeth, and more of them (82 percent) want to quit smoking because of it.(2)
What’s also significant to me from the study was the finding that 72% of those surveyed believed that the added tooth whitening benefit was enough to encourage them to try the gum and quit for good.(2)
I don’t know about you, but I think Nicorette® is on to something here. Clearly plain ol’ stop smoking gums are not compelling the masses to quit smoking. So, Nicorette® took it one step further with the whitening agents. While a great idea, I find it funny personally that smokers are apparently concerned about their appearance with regard to these tooth whitening benefits, but they’re fully aware of the disastrous health effects of smoking. Ironic?
For More Information
If you’re interested in purchasing Nicorette® White Ice Mint stop smoking gum, it’s available over-the-counter at any major drug store or supermarket. If you’d like more information about White Ice Mint gum, you can visit http://www.nicorette.com/.
Citations
(1) Silagy C, Stead LF, et. al. Nicotine replacement therapy for smoking cessation. Cochrane Database of Systematic Reviews 1996, Issue 3. Art. No.: CD000146. DOI: 10.1002/14651858.CD000146.pub3. Available at: http://www.cochrane.org/reviews/en/ab000146.html
(2) Survey of 327 smokers, Richard Day Research. September 2008.
Source:earthtimes.org
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5:56 am on December 12th, 2008
Nice post there,
This site is one of my favourite to dental news, keep up the good job.
11:28 am on December 20th, 2008
This result is due to forward thinking by Nicorette, as they took their product, and then added another value to it that fits the interests of its users. This doesn’t occur too often, but a decision like this can propel a company ahead of the competition, if they are the first one to make the addition.
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