Creating a Web site is the single most important marketing tool you could and should have for your practice. It is no longer if you should have a Web site, but rather what you should put on your site. Web sites validate you as a “real” business.

With over 5 years of experience as a web designer/developer, I’ve developed an intimate knowledge of web site “best practices”. Over the years, the most common mistake I see people make is thinking that simply having a web presence is enough. They take the “if you build it they will come” approach. Back in the 90′s that may have worked…