It’s that time of year – in the last 10 days I’ve received 2 different yellow pages directories found lying on my doorstep. Yellow pages advertising used to be the primary focus of my marketing budget…

With the mass success of the Apple iPhone and iPad, a lot of PC users have considered installing Apple Mac computers in their homes and offices…

Making resolutions for the New Year is a common practice. So, why not do it for your business? Let’s begin with some positive mantras to set the stage and get some ideas generating…

Almost all dentists go through a lot of training to be where they are now. But just how successful are they in their chosen career? Every dentist must possess some important quality traits to be TRULY successful…

Referral cards sent with newsletters can be an effective way to get dental marketing tools into the homes of existing patients and motivate them to take action. Since most dentists depend heavily on referrals to grow their businesses…

Is there a foolproof way to achieve your big goals? For more than two decades I have personally watched practices set big goals and work toward achieving those goals…

Dentists are not just people who take care of people’s teeth. In the business standpoint, they are also managers, leaders and motivators…

You’ve heard the rumors – “Dr. So-and-So was embezzled.” You’ve read the statistics “Over 60% of dentists will experience embezzlement during their career.” So, what do you do to stop it from happening…